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Crowdsourcing

Definition

The practice of obtaining information or input into a task or project by enlisting the services of a large number of people.

Deep Dive

Crowdsourcing is a business strategy where an organization or individual obtains services, ideas, or content by soliciting contributions from a large group of people, typically an online community, rather than from traditional employees or suppliers. This approach leverages the collective intelligence, skills, and resources of an external, often geographically dispersed, "crowd" to achieve specific tasks or solve problems, democratizing participation and often reducing costs.

Examples & Use Cases

  • 1Wikipedia (content creation)
  • 2Kickstarter (project funding)
  • 3Amazon Mechanical Turk (micro-tasks)

Related Terms

Open InnovationGig EconomyCitizen Science

Part of the hmu.ai extensive business and technology library.