Display Advertising

Display Advertising refers to online advertisements that appear on websites, apps, and social media platforms, utilizing various rich media formats beyond plain text. These ads can take the form of static images, animated GIFs, HTML5 creations, video, and audio, designed to visually capture user attention and convey brand messages. They are often placed within content that is contextually relevant to the ad or across vast networks to achieve broad reach and visibility for the advertised product or service.