E-Commerce Dictionary
Cookies
Definition
Small text files stored on a user's computer by their web browser that track their movements within websites.
Deep Dive
Cookies are small text files stored on a user's web browser by websites they visit. Their primary function is to remember information about the user, making subsequent visits more efficient and personalized. This can include storing login credentials, shopping cart contents, site preferences (like language or font size), or user activity, helping websites provide a seamless and customized browsing experience. Cookies are fundamental to the functionality of modern web applications, allowing for session management and persistent user identification.
Examples & Use Cases
- 1An e-commerce site remembering items you placed in your shopping cart even after you close the browser
- 2A news website keeping you logged in for several days so you don't have to re-enter credentials
- 3A personalized ad appearing on a different website for a product you previously viewed
Related Terms
Web TrackingPrivacy PolicyCache