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Acronyms Dictionary

SMART

Definition

Specific, Measurable, Achievable, Relevant, Time-bound. Criteria for setting goals.

Deep Dive

SMART is a mnemonic acronym used to guide the setting of effective goals. Instead of a vague goal (e.g., "Grow the business"), a SMART goal is precise (e.g., "Increase MRR by 20% by December 31st through new B2B partnerships").

Examples & Use Cases

  • 1Refining a goal to make it "SMART" before presenting it to a manager
  • 2Using the SMART framework to set quarterly targets for a sales team
  • 3An individual using SMART goals to track their professional development

Related Terms

OKRGoal SettingStrategy

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