Acronyms Dictionary
R&D
Definition
Research and Development. Activities companies undertake to innovate and introduce new products.
Deep Dive
R&D includes the activities that companies engage in to innovate and introduce new products and services. It is a critical driver of long-term growth and competitive advantage, particularly in the tech and pharmaceutical industries.
Examples & Use Cases
- 1A tech company investing millions into R&D for next-generation AI models
- 2Allocating 15% of annual revenue to the "R&D Department" to fuel innovation
- 3Discovering a breakthrough in battery technology through a decade-long R&D project
Related Terms
InnovationPrototypeIP