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Acronyms Dictionary

CSAT

Definition

Customer Satisfaction Score. A metric indicating how satisfied customers are with a product or service.

Deep Dive

CSAT is a basic customer service metric that measures a customer's satisfaction with a specific interaction or a specific product. It is usually calculated by asking a single question like "How satisfied were you with your experience today?"

Examples & Use Cases

  • 1Sending a survey after a support ticket is closed asking for a rating from 1 to 5
  • 2Calculating the percentage of "Satisfied" responses to determine the overall CSAT score
  • 3Using low CSAT scores to trigger an immediate follow-up from a customer success manager

Related Terms

NPSChurnRetention

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